BMW Brand Campaigns
I worked for many different BMW projects at Serviceplan International. The new 7 series doesn’t need a single word to say it all, the BMW design is already so dynamic that even a standing car looks like it is moving. And we created on of the most efficient hashtag campaigns ever with #bmwstories
In a team with Alex Schill, Maik Kähler, Michael Wilk, Nina Puri, Niko Ronacher, Sergio Penzo, Rudi Rüssmann, Fernando Silvestrin (just to name a few)
Gold and Shortlist – Montreux Awards, Shortlist – Euro Effie, Shortlist – Cresta Awards
The newest project was for BBDO/Interone. I produced the 100 years BMW campaign with the director William Armstrong/Markenfilm.
In a team with Thomas Dempewolf, Florian Barthelmess, Matthias Schäfer, Petra Huesstege, Daniel Schwab and Freya Winnmann.